As a person who is trying to sell a particular service or product, you need to understand the importance of connecting with your customers who are on social media. You will be amazed to know the number of people who are always on these social media sites. As a marketer, you need to know all the best practises of all the social media sites.
The following are some of the types of social media which every marketer should know:
Social networks are also known as relationship networks as they help people to connect with each other and share many ideas and information. Some of the top social networks are Facebook, LinkedIn, Twitter. Millions of people are on these sites, and you can easily create a brand recognition using these social media sites. As the mobile internet has become an integral part of many people’s lives, you can expand your business in ways you cannot imagine.
Media sharing networks:
Media sharing networks are used by people to share videos, photos, live videos etc. You can expand your business by sharing media on such sites and create brand awareness. Some of the Media sharing networks include Snapchat, YouTube, Instagram etc. Most of the media sharing networks allow you to post your advertisements are videos or posters on their sites.
Discussion forums are mostly used to share information and to discuss a common matter. These discussion forums are excellent platforms for you to do some marketing research. You can also advertise on these sites and gain your customers. Discussion forums are not quite popular these days, but there are still a large number of people that can be found on sites like Quora, Digg, Reddit etc. Many people are not shy to express their opinions on these discussion forums. Most of the discussion forums allow their users to be anonymous so that the users can express their opinions more freely.
There are many social media sites which allow consumers to share a review of a specific brand or product. These reviews that are posted by the consumers are kind of content to add to your business. Sites such as Yelp, trip advisor, Zomato allow you to post many reviews about various things. Sites like Zomato are specific to restaurants, and you can write reviews about multiple restaurants on that site.
Blogging networks are used to discover, publish and also comment on various contents that are posted online. Content marketing is an efficient way to capture the attention of your audience and when you have positive comments on the content that you have posted your brand will get recognised, and it will generate many sales and leads.